Job Overview: We are seeking a motivated and organized individual to join our team as a Public Relations Admin Marketing professional. This position will be responsible for supporting both public relations and marketing teams in executing strategies that enhance brand awareness, promote positive public perception, and drive consumer engagement. The ideal candidate will have a strong understanding of communication strategies, content creation, social media management, and marketing analytics, alongside excellent organizational and administrative skills.Knowledge and experience with SEO (Search Engine Optimization)
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Key Responsibilities:
Public Relations:
\tMedia Relations: Assist in drafting and distributing press releases, pitch letters, and other communications to media outlets.
\tPress Outreach: Build and maintain relationships with journalists, bloggers, and influencers to ensure media coverage.
\tEvent Coordination: Help organize press events, media briefings, and public appearances.
\tCrisis Communication: Assist in preparing communications materials in response to any negative publicity or issues.
Marketing:
\tCampaign Support: Assist in the development and execution of marketing campaigns across various channels (email, social media, print, etc.).
\tSocial Media Management: Monitor social media platforms, engage with audiences, and schedule posts.
\tContent Creation: Assist with content development for blogs, websites, newsletters, and promotional materials.
\tMarket Research: Conduct research on industry trends, competitors, and target audiences to support marketing strategies.
\tAnalytics & Reporting: Help track the performance of marketing campaigns, generate reports, and recommend optimizations.
Administrative Support:
Scheduling & Coordination: Manage calendars for PR and marketing meetings, events, and appointments.
\tDocumentation & Record-Keeping: Maintain accurate records of media coverage, marketing activities, and internal communications.
\tCommunication: Serve as a liaison between the PR, marketing, and other departments, ensuring smooth communication flow.
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Skills and Qualifications:
\tEducation: Bachelors degree in Public Relations, Marketing, Communications, or a related field.
\tExperience: 1-3 years of experience in PR, marketing, or a related administrative role is preferred.
\tTechnical Skills: Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and experience with social media platforms, CMS tools, and analytics software (e.g., Google Analytics).
\tCommunication Skills: Excellent written and verbal communication abilities with a strong attention to detail.
\tOrganizational Skills: Strong multitasking and time management skills with the ability to handle multiple projects simultaneously.
\tCreative Thinking: Ability to create engaging content and come up with new ideas to promote the brand.
This role offers a unique opportunity to contribute to both the marketing and PR efforts of a dynamic team, while gaining hands-on experience in a fast-paced environment.